Data & Privacy

Cookies and Similar Technologies Policy

Preference, measurement and advertising data on the website and Connect.

Effective Date: September 14, 2026
Last Updated: September 14, 2026
Version: 1.6.0

Your choices

Vetigen Incorporation uses cookies necessary to operate the service and measurement technologies based on your choices. Opening or scrolling a page, clicking a link or continuing to browse is not consent to optional cookies. Analytics and marketing start disabled; you can use the site with “Necessary only”.

This notice also covers browser storage such as localStorage/sessionStorage and tags/pixels. These are different technical methods; relevant data protection rules apply where they process personal data.

Categories

  • Necessary: remembering cookie choices, session/security and operation of requested services or language preferences. Callback form security checks run on form submission.
  • Analytics: visit measurement through Google Analytics and the website’s visit/page counter. Runs only with analytics consent.
  • Marketing: conversion events to enabled destinations through RudderStack, Meta/LinkedIn advertising measurement and recording UTM/advertising sources. This does not replace permission for promotional SMS, WhatsApp or email.

Records used

This inventory describes preference and measurement flows between the website and Connect. Provider cookies appear only when the relevant tag runs and the browser permits them; names, renewal and durations may vary with provider settings.

Record / storagePurpose and categoryDuration / scope
vtg_consentNecessary; preference cookie n, n-a, n-m or n-a-m365 days; shared across vetigen.com subdomains
vtg_visitor / localStorageAnalytics; visit count and viewed pages90 days from first record; expiry checked on access
vtg_utm_first, vtg_utm_last, vtg_attribution_v2 / localStorageMarketing; campaign, landing page, referrer and advertising identifiers90 days from the record timestamp; expiry checked on access
vtg_converted / localStorageMarketing; remembering a completed formUntil browser removal or consent withdrawal
_ga, _ga_* / Google AnalyticsAnalytics; visit measurementAccording to Google tag settings
rl_*, ajs_* / RudderStack and identity bridgeMarketing; matching events and users/visitorsAccording to SDK settings; Connect ajs_anonymous_id bridge 365 days
_fbp, _fbc, attr_utm_*, attr_vtg_*Marketing; Meta and Connect campaign attributionConnect bridge cookies 90 days; provider cookies according to provider settings
LinkedIn tags/cookiesMarketing; advertising and conversion measurementAccording to LinkedIn and browser settings
vtg_consent_auth_reconcile:* / sessionStorageNecessary; remembering preference synchronization with the Connect accountFor the tab session

Moving from the website to Connect

With marketing consent, campaign and visitor identifiers may be added to a Connect link and stored by Connect in cookies. Without consent, these additions and cookie writes do not occur. The shared preference is checked on page load, refocus and in open tabs in the same browser. When signed into Connect, the marketing preference is also synchronized to the account.

Changing or withdrawing consent

Use “Cookie Settings” in the footer to change analytics and marketing separately or reject both. Accessible first-party tracking records in withdrawn categories are cleared. The website page reloads to stop loaded website tags; open clinic work pages do not reload automatically.

Withdrawal stops new optional tracking; it does not automatically recall data already lawfully sent. We may be unable to directly remove cookies on other domains. Manage these in browser settings and submit a separate privacy request about existing data. Clearing browser data may also remove your choice and show the banner again.

We do not promise separate automatic handling of the browser’s Do Not Track signal; manage your current choices through cookie settings.

Provider information

Contact

Send privacy and data requests to Vetigen Incorporation at hello@vetigen.com. Describe your request, the relevant account or clinic, and how to contact you. We may request proportionate information to verify your identity; do not send passwords or verification codes.

For any questions or concerns regarding this policy, please contact us at legal@vetigen.com